Agile Product Owner Professional 

On traditional projects the value or focus on value is often lost or diluted. The responsibility for value falls between a number of actors. The ability to adapt and adjust the delivery team’s efforts to focus on the highest priority of value is often lost within the process and curtailed by inflexible project plans.  is While most of the effort on developing Agile competency on teams have focused on the mindset approach and processes like Scrum, the role and importance of the Product Owner has been somewhat neglected.  The Product Owner is responsible for creating and communicating the vision for the change/ product or service. The Agile team depend on the Product Owner to tell them what is of value to the business and prioritise the backlog of work to achieve that value.  Often the role is misunderstood, not supported or hampered by the greater organisational context. This course focuses on the key skills, aptitude and capabilities a Product Owner requires to effectively delivery value. 

Learn from a veteran PO the skills of managing & delivering the value, saying no, selling the vision, negotiation with senior stakeholders, value metrics, facilitating the team, accepting delivery as done and many more real-world PO responsibilities. We use workshop case studies to learn and practices the mindset, techniques and competencies you will need to work as a Product Owner.  

This course is offered on regular public or as a private course for organisations. It can be customised to your organisation’s needs.

  On completion of the course, delegates will be able to:

  • Understand the Agile fundamentals and how they relate to the role of the Product Owner
  • The important role the Product Owner (PO) plays on driving teams to deliver value
  • Maintaining enterprise business value delivery as the key priority
  • Holistically assessing value and priorities 
  • Set the ‘what is to be done’ not the ‘how it is to be done’
  • Hard questioning and analysing the data to explore solutions 
  • Planning, estimating, measuring and reporting
  • Understand the roles and responsibilities of Product Owner
  • When to say ‘No’ and managing expectations
  • Learn key Product Owner skills that can be applied in an Agile environment
  • Techniques and tips for enhancing Agile projects through effective guidance and communication from the PO
  • Learn best practice techniques and review of tools to help to manage and to refine the backlog


  Course Outline

  • The generic Agile Flow
  • Agile Product Owner Role
  • The ceremonies and artefacts of Scrum
  • The Product Backlog
  • Writing Stories
  • Planning and Estimation
  • Release Planning and Metrics
  • Working with the Customer
  • Product Owner strategies in Start-Ups, SME’s and Large Organisations
  • Influencing and guiding stakeholders

  Concepts and terminology covered

  • Agile Manifesto
  • Agile roles
  • Agile’s 12 principles
  • Backlog management
  • Behaviour Driven Development (BDD)
  • Business capability
  • Business value definition
  • Collaborative games
  • Delivery framework
  • Discovery framework
  • Extreme Programming (XP)
  • Feature injection
  • Just In Time (JIT)
  • Kanban
  • Kano
  • Last responsible moment
  • Lean
  • Minimum Marketable Features (MMF)
  • MoSCoW
  • Personas
  • Product backlog
  • Product owner
  • Relative estimation
  • Retrospectives
  • Scrum
  • Sprint backlog
  • Story boarding
  • Story decomposition
  • Story mapping
  • Story points
  • Value stream mapping
  • Velocity


    Those who have been assigned a Product Owner role and others working in or about to move into an Agile environment

  • Product Owners, business managers and other who are responsible for delivering business value
  • Business managers needing a clear understanding of Agile
  • Business analysts moving to PO roles
  • Anyone interested in the Product Owner role who wishes to build their Agile capabilities
    • Project Managers, Department Managers, Marketing
    • Business Analysts and Software Engineers moving into business or management roles
    • Those researching the Agile opportunity from a business perspective
Prerequisites: There are no course prerequisites but we advise those new to Agile to take our broader Agile Foundation – Level 1 course before taking this course. Good Product Owners come from a wide variety of roles – marketing, sales, customer service, business analysts, management. The common attributes include experience from the front line, a greater understanding of the business or functional context and communication skills.  


    Benefits of taking this course

  • Learn globally recognised skills that are in demand right now
  • Learn the most up-to-date thinking, methodologies, techniques and practices
  • Deliver increased efficiency and effectiveness to your team
  • Learn through best practices and real examples
  • Learn with trainers who have proven track records



Share This