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      Design Thinking Foundation

      This course is for those individuals and teams wanting to get a comprehensive understanding and practical hands-on knowledge of Design Thinking.

      Start your Design Thinking journey with expert training

      The world is transforming at a faster rate than ever before. The barriers between industries are falling, digital transformation has rapidly changed what’s possible and globalisation has increased the market size but also the number of competitors. Teams need to solve problems with greater speed, creativity and in new ways. Our minds need to be open to looking at problems in new ways, mindful of the greater context of change and always empathic to our customers evolving needs. 

      This course is for: 

      • Leaders and managers wanting to enable their teams to achieve more
      • Team members wanting to use Design Thinking to solve problems
      • Individuals wanting to upgrade their skillset and gain recognised certification 
      • Those leading and contributing to digital transformation 

       

      Join us on one of our most popular courses. Get a hands-on practical experience of running a Design Thinking project and a deep understanding of the foundational principles that make design Thinking so successful.   

       

      This course teaches delegates a solid practical understanding of the popular Design Thinking technique. Design Thinking is a human centred practice that is proven to solve problems in creative and innovative ways. The Learning Outcomes of this course are;

      • Understand the history and evolution of Design Thinking (DT)
      • Why and how DT has been used successfully for decades by the creative people and teams to solve major problems 
      • Overview of the various popular DT models – Stanford, Design Council and others
      • Learn why DT is as much a mindset as well as a technique
      • Understand the importance of empathy in the DT context
      • The importance of separate phases for convergent and divergent thinking
      • The central role of ethnography, assumption testing and prototyping 
      • Learn through the practical application of a high energy DT group exercise
      • Learn the critical tools and methods that will help you using DT 

      Course Outline

      • Describe design thinking
      • Describe business uses of design thinking
      • Describe the variety of approaches within the design thinking discipline
      • Describe the design thinking mindset
      • Explain the concept of empathy in the context of design thinking
      • Explain the concept of ethnography in the context of design thinking
      • Explain the concept of divergent thinking within the context of design thinking
      • Explain the concept of convergent thinking within the context of design thinking
      • Explain the concept of visual thinking within the context of design thinking
      • Explain the concept of assumption testing within the context of design thinking
      • Explain the concept of prototyping within the context of design thinking
      • Explain when the objective is to learn and when it is to validate within design thinking
      • Describe the human resources needed for design thinking projects
      • Describe the preferred space prepared for design thinking projects
      • Describe the materials commonly used in design thinking projects
      • Describe the dynamic between design thinking teams and the organization
      • Recognise there is a variety of design thinking approaches
      • Describe the Double Diamond approach
      • Describe the d.School 5-Stage approach
      • Describe the Designing for Growth approach
      • Explain the role of project management within design thinking
      • Practice “What Is” process stage activities to develop a product
      • Practice “What If” process stage activities to develop a product
      • Practice “What wows” process stage activities to develop a product
      • Practice “What works” process stage activities to develop a product thinking process
      • Explain the need to use tools and methods purposefully in alignment with the design
      • Explain visualisation as a means to facilitate design thinking project
      • Explain journey mapping as a means to facilitate design thinking projects
      • Explain value chain analysis as a means to facilitate design thinking projects
      • Explain mind mapping as a means to facilitate design thinking projects
      • Explain brainstorming as a means to facilitate design thinking projects
      • Explain concept development as a means to facilitate design thinking projects
      • Explain assumption testing as a means to facilitate design thinking projects
      • Explain rapid prototyping as a means to facilitate design thinking projects
      • Explain customer co-creation as a means to facilitate design thinking projects
      • Explain learning launch as a means to facilitate design thinking projects
      • Apply design thinking to product development

          This course has a broad audience, but typically roles who attend are:

      • Product Owners
      • Scrum Masters
      • Product Managers
      • Software Engineers
      • UX Designers
      • Designers
      • Anyone involved in coaching or training teams seeking to implement design thinking
      • Managers seeking to understand how design thinking can add value in their organisation
      • Business Analysts working with design thinking teams

      There are no course prerequisites. This course is useful for those already embedded in projects as well as those about to begin a project or researching design thinking techniques. 

       

      Benefits of taking this course

      • Learn globally recognised competencies that are in demand right now
      • Learn the most up-to-date methodologies, frameworks and thinking
      • Deliver increased efficiency and effectiveness to your team
      • Learn through best practices and real examples
      • Learn from trainers who have proven track records
      • Gain an industry recognised award

         

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